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BBQ served with passion.
A franchise filled with purpose.

Award-winning pit-to-plate BBQ. Real Pitmasters at every location.

Positive growth, even during challenging times. And a genuine passion for giving back to the community and being kind every chance we get. Becoming a Sonny’s BBQ franchisee is not only a great financial opportunity, it’s a chance to join an organization dedicated to using the goodness of BBQ to do more good in the world.

Why Sonny’s BBQ?
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Key Sales Metrics

Smokin’ Sales

Average Annual Sales per restaurant*
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*This average annual sales volume is for the calendar year ended December 31, 2022 for the Sonny’s BBQ franchised restaurants included in the survey. 40 locations or 47.10% of these restaurants reported average annual sales volume at or above this sales level. This information is found in Item 19 of our 2023 Franchise Disclosure Document. Your results may differ. There is no assurance that you’ll earn as much.

Revenue Streams

  • Lunch & Dinner
  • Dine-In
  • Drive-Thru
  • Catering
  • Third-Party Delivery
  • Online Ordering
  • Curbside Pick-Up
  • In-Store Merchandise
Your journey begins here

The Path to the Pit

We have an 8-step process to take you from your initial inquiry about becoming a franchisee all the way through your restaurant’s grand opening.

Previous Step
Next Step
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01. Initial Inquiry

Submit a short Initial Inquiry Form and show us you’re interested

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02. Application

Help us get to know you and your business background

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03. Interview

Get an introduction to the culture of our brand and business model

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04. Send Franchise Disclosure Document

Complete required paperwork, background check and get to know our brand

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05. Site Analysis

Participate in a site visit and develop a business plan

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06. Discovery Day

Visit BBQ HQ and meet our Leadership Team

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07. Approval

This is the final step in our approval process to become a Sonny’s franchisee

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08. Grand Opening

Celebrate joining our team and opening your restaurant

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Feed Good Deeds

Whether it’s through our ‘Q the Kindness efforts or Random Acts of BBQ, we constantly look for ways to put our values in action outside the walls of our restaurants and spread the spirit of BBQ every chance we get—the food, the culture, the generosity and the kind-heartedness.